President The Change Decision, Virginia, United States
Session Description : Stakeholders can be viewed as a social network with all of the influences and human interactions that would happen in any social network, like LinkedIn or Facebook. We’ll describe how to analyze the network using a free plug-in tool for Excel. We’ll also describe the psychological impacts on a social network and how to manage them to help the network function well. All of this is based on the course I teach on analytics in the MBA program at the University of Richmond. This is one of the more popular class days because the tools are easy to learn but provide interesting often unexpected insights into human behavior!
*This workshop is an add-on educational opportunity for $375. Limited seating available*
Learning Objectives:
Know how to create a network analysis using a free Excel add-in
Understand how to analyze the network to understand stakeholder behavior
Learn the techniques to manage the behaviors to create a stronger functioning stakeholder group